Better Weighs to Better Health is a growing primary and urgent care practice in Athens, Alabama, one of the state’s fastest-expanding cities. The practice consists of one physician and three nurse practitioners and serves a rapidly growing patient population of 5,000 patients (and counting.)
Led by Dr. Melissa Gray and Kristy Townsend, LPN, the practice emphasizes preventative and longitudinal care. In addition to primary and urgent care, Better Weighs offers wellness coaching, weight management, and hormone and IV therapies, with a strong focus on helping patients manage chronic conditions such as diabetes and hypertension.
The platform enabled Better Weighs to deliver proactive, continuous care while reducing administrative burden on clinical staff.
As patient demand increased and local access to care remained limited, Better Weighs needed to maximize clinical impact without overextending providers.
Key challenges included:
The practice sought to operationalize and scale its chronic care programs, improve efficiency, and support a transition toward value-based care.
“Our program has an incredible impact on patients, their families, and our office staff. What we do takes multiple tasks off of the entire clinical floor team on a daily basis.”
